SALES LEAD FEATURE OF THE CRM MODULE
Sales lead feature of the CRM Module for SAP B1:
The sales lead management feature plays a very significant role in CRM module and is primarily responsible for managing the newly acquired leads and how to manage them. The initial phase of the of the customer generation and conversion process is managed by the sales lead management, which not only identifies potential customers and converts those potential leads into sales but also helps you keep a track on it.
SAP, lets you know how many leads have been generated and how many leads have been converted into customers. SAP allows you to constantly keep a track on how many of the recently generated leads have turned into customers. SAP Business One provides a very essential sales lead to customer conversion ratio here in this part of the CRM Module.
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